The video delivers a mix of brooding angst and absurd childlike fun, reaching its climax with gallons of pink slime. Described by Vickerman and Scharpling as a fusion of a “ charming, DIY, surreal, cardboard craft aesthetic” with the “ ultra-serious grunge videos” they grew up watching on MTV. They seamlessly blend DIY surrealism with a serious grunge aesthetic.
In the accompanying music video for ‘Bubblegum Dog’, skillfully directed by Julia Vickerman and co-helmed by writer/director Tom Scharpling, MGMT’s Andrew VanWyngarden and Ben Goldwasser pay homage to the ’90s alternative scene. The themes explored in ‘Loss Of Life’ will unfold through a series of upcoming videos, promising to captivate us all with a talented roster of writers, producers, and directors. Longtime collaborator Dave Fridmann, takes charge of mixing the album. It’s a 10-track album produced by VanWyngarden, Goldwasser, and Patrick Wimberly, featuring a collaboration with Christine and the Queens, marking the first-ever feature for an MGMT album. ‘Loss Of Life’ marks MGMT’s long-awaited follow-up to the massive 2018 hit, ‘ Little Dark Age’. Cash Box Top 100, 4 Canada, 1 New ZealandDES Stereo by Bob Zwolinski / Original video edited and AI remastered w.
